Entrepreneurship of women – multiplication of
experience and results from NOW-projects
Documentation of the final colloquium of the
LEONARDO da Vinci - project
Workshop 1
„Entrepreneurship
made by women / networks"
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Chairmanship and
moderation: Daniela
Diethoer,
Andrea Kirchtag,
Initiative Frau und Arbeit
Salzburg, Austria
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The main aim of the workshop was
to show experience, problems and needed actions from working with
business women. Especially the theme of networking should be
discussed to develop chances of female business starters and
entrepreneurs to support their entrepreneurial activities by
using strategic networks.
At the beginning of the workshop
the offers of „Initiative Frau und Arbeit" Salzburg for
female business starters and young entrepreneurs were presented.
Main point of these offers is networking. Following the workshop
participants worked together to answer the question „Why do
female business starters need support by networking and on the
way to working networks? – position at the outset of female
business starters and resulting problems". In the third part
of the workshop participants discussed about the question
„What can be the aim and the networking instruments to
support business activities of female business starters?"
The collected judgements of the
participants concerning the position at the outset, the
consequences, aims and instruments of networking are shown on the
following tables. Moderation cards were used for collecting and
presentation of the judgements.
The following needed actions for a
better support of female business starters and entrepreneurs were
chosen for being presented on the panel discussion:
- The creation of mobile
central meeting points for female business starters and
entrepreneurs where women get information, consulting and
services. These meeting points shall motivate women for
co-operation and support the common development of
products and services as well as the common drawing up of
offers and applications. They shall support practical
networking.
- The guarantee of a women´s
specific counselling for female business starters and
entrepreneurs that covers the whole process from the
preparation of the foundation up to the coaching of the
existing enterprise. This should be done by women and it
should include the counselling of women´s life planning
process.
Workshop
1
Entrepreneurship
made by women / networks
Ideas collected by
the participants:
Why
do female business starters need support while networking?
Position
at the outset of female business starters
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consequences
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- majority
one-woman-businesses
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governmental support
structures
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little time
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- short financial
resources
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waiting for
breadwinners
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- little chances for
feed-back
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limited customer pool
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- compatibility
profession & family
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wishes for
co-operation
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fear of plagiarism
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- self-employed as a
sideline and employed
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good professional
qualification ’ self-underrating
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- have to use
non-material resources
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prevent from active
net-working, that is based on giving + receiving
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- limited range of
products and services
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missing courage
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insecurity
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information deficits
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- missing own and
public esteem
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own criterions for
success
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rural
area without co-operation structures
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university degree
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not developed
entrepreneurship
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Workshop
1:
Entrepreneurship
made by women / networks
Ideas presented
by the participants:
possibilities
for supporting female business starters, to improve business
activities by stratecic networking
www.arcidonna.it
aimed
results
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instruments
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entrepreneurial
thinking of schoolgirls and at school enterprises
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- creating
of drop-in centres
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- examples
of successful co-operation
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guide
„development of co-operation"
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information about
suppliers (EDP, tax advising, advertising)
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- help
and support after business foundation
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- project management of
a central service and information point
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list of female
business starters/entrepreneurs
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- Feedback für das
eigene Angebot
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raising of women´s
awareness „co-opeartion instead of
competition"
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- integration
of female business starters into existing network
niches
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- individual consulting
and direct contact arrangement
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newsletter
„FIB-Vernetzt"
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- group as supplier of
ideas
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customer relationship
between each other
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- contact arrangement
within the workshops
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project „service
package"
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- using of special
knowledge of the group
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initiating of
co-operations
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- organisation +
moderation at networking meetings
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profession:
entrepreneur learning in groups
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- Lerning networking
abilities
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accurate
sellf-judgement
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- workshop about
„strategic networking"
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support by the family
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- develop
oneself up to be a business women
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to
develop suitability and bounds
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- mobile
consulting in rural regions
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foundation consulting
especially for women
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male network partners
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- building
up of confidence in the network
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advertisement
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esteem
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- co-operation
contracts cost survey
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online
networking
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- co-operation
along the chain of added value
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motivation
for co-operation
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- female
network manager for co-operation management
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co-operation
consulting
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