Tiziana Tirelli:
“New Proposals
for a New Tourism”.
This conference came
about thanks to the European Community’s “Leader II” project, carried out
over part of the territory of the Province of Oristano by the Gal “Giudicato
di Arborea” (Group for local initiatives of the “District of Arborea”.
This is a new subject,
and it remains to be seen from both content and results if it is appropriate
to talk about a “new tourism” without distorting the value which the new
disciplines of Bioenergy and Archaeoastronomy certainly have.
I asked Mauro Aresu
if it was blasphemous to talk about tourism where these themes are concerned
and he assured me that in fact, this could represent an opportunity for
all.
In my opinion, this
certainly represents an opportunity for anyone who is ready to look at
the rich archaeological and cultural heritage of our territory in a new
way, but especially for those who intend to work in the field and who have
a new outlook which is far from the mere explanation of rocks, monuments
and ruins.
Let me say first of
all that in our territory some new structures exist, such as the Bed and
Breakfast, multi-structure hotels, and rural tourism. Statistics
show that a flow of tourism (organized and non) does exist and follows
certain trends (enogastronomy, cultural tourism, and nature tourism).
However, it must also be said that while in Sardinia the state of tourism
is positive as a whole, it is negative for the Province of Oristano.
In 1999, Oristano was the only Sardinian province to have a decreased number
of visitors.
This is because resources
exist in our province, but no tourist products exist yet. The difference
lies in the fact that while the product can be put on the market and sold,
the resource is characterised by spontaneity and sometimes, by unreliableness.
There is not much
information available yet about the use of subjects like Bioenergy and
Archaeoastronomy for tourism purposes. We were able to find only
one site on the internet which linked these two disciplines with tourism.
On this site (which was more than 700- pages long) five nations were given
as examples: England and Wales, Scotland, Ireland, Italy and France.
In the part on Italy there were ten sites mentioned, four of those in Sardinia.
Therefore, it is clear that Sardinia has great possibilities in this sector
when we consider that since 1991 a listing of sites exists under the headings
of Bioenergy and Archaeoastronomy, and that on the island there are at
least four locations with bioenergetic characteristics and linked
to archaeoastronomy.
Nevertheless, it must
be noted that there is very little attention given to these subjects by
the various cooperatives who manage tourism services on the island. Maybe
we are not yet ready to see that which surrounds us with “new eyes”.
I hope that the citation
of Proust which states that “the real voyage consists not in seeing new
places, but in having "new eyes” will become a reality.
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