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  " Ham made from cow buffalo meat "

   A new product, full of tradition

Emma Pietrafesa - Roma

·         The first bibliographical sources and territorial expansion of the cow buffalo.

·         Utilisation of various buffalo products: Milk and related by-products. Hides and leather. Meat.

·         Diagram of the different cuts of meat and anatomy of an animal.

·         The buffalo as a source of quality meat :The consumption of meat over the       centuries, and buffalo meat, an additional resource.

·         Identification of a suitable product  and hypothesis of a market launch.

·         Reasons to choose ham made from cow buffalo meat.

·         Description of the publicity campaign and related costs.

·         Unit costs and sales forecast


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