Evidence of the rise in popularity of this industry is all around us.  Courses on how to participate in this industry  are now  offered  at  several colleges,  including very  distinguished  institutions such as the University of Illinois at Chicago. Allen Greenspan, chairman of the Federal  Reserve, predicted in 1989 on the campus of SMU in Dallas, that 50% of all retail sales in the United States would  be attributable to  network distribution by the year 2000.  Franchising  currently accounts for only 1/3rd. 
Note  also  that  about  20% of  all  Fortune 500 companies  currently  use some  sort  of  network distribution in their operations, and that number,  according to Forbes magazine, is expected to hit  70%  by  the  year  2000. 
However,  it’s  vital  that  people  understand  what  to  look  for in  a  long-term  company,  and what to stay away from.

What that means for those of us in this industry is that we must know the necessary components of a good networking opportunity, and then base our decisions on verifiable facts instead of the hype that so many  times  accompanies new opportunities.  A "good" networking  opportunity is defined as  one that has little or no financial risk, is based on hard work, the ethical  movement of real products  and services, involves  a  2-5 year commitment,  and has  an equal potential of providing  a  significant  and  long -  term  leveraged  income for a  large number  of  people, regardless of the order in which they join.

The following list includes  the components deemed necessary for  such an opportunity to exist: 
 

• Growth by introducing new product and service divisions so new people can benefit from being involved in a company going from small to big );

• International expansion and market vision, positioning new people in front of huge expanding markets with immediate access to countries around the world (where the company calculates one monthly check covering all domestic and international volume and sends it to people in the currency where they reside); 

• Completely unique, ‘consumable’ products and services that are in high demand and are so good that consumers will become emotional and hence loyal repeat customers (motivating them to tell others about what they’ve found); 

• Strong training, and support from the producer company, and from those already successful in the business; 

• Low financial risks (companies that require large up-front fees are illegal); 

• Business ethics and morals of the highest level (a commitment to improving the lives of everyone who comes in contact with the company). 

After finding and joining a company which satisfies each of these 6 components, we can’t say that we’re a "generic" site any longer. .

Since there is no financial risk,  people can start  part-time and  they  can obtain support  from those who are already successful, or by our Company, some  feel that it sounds too good to be true. The 3 reasons why people won’t start this business are: 
 

• they base decisions on their initial perception instead of on verifiable facts. 
• laziness or low self-confidence. 
• bad timing just started another business or job, too young - not enough experience, not well educated or medical reasons).